YouTube Premium and YouTube Music are getting more expensive - BERITAJA
By: Albert Michael - Friday, 10 April 2026 21:38:43 • 2 min read
YouTube Premium and YouTube Music are getting more expensive - BERITAJA is one of the most discussed topics today. In this article, you will find a clear explanation, key facts, and the latest updates related to this topic, presented in a concise and easy-to-understand way. Read more news on Beritaja.
Image Credits:Matthias Balk/picture confederation / Getty Images7:38 AM PDT · April 10, 2026
YouTube is raising subscription prices for YouTube Premium and YouTube Music successful the U.S., the institution confirmed to TechCrunch connected Friday.
The YouTube Premium individual scheme is expanding from $13.99 to $15.99 per month, while the family scheme is expanding from $22.99 to $26.99 per month. YouTube Premium Lite, which offers ad-free viewing for about contented excluding songs and euphony videos, is going from $7.99 per period to $8.99 per month.
The YouTube Music individual scheme is going from $10.99 per period to $11.99 per month. The family scheme is expanding from $16.99 per period to $18.99 per month.
The Google-owned institution said the value increases will use to some caller and existent subscribers. Current subscribers will person an email from YouTube astatine slightest 30 days successful beforehand notifying them of their updated subscription price.
“We’re updating the value for YouTube Premium plans successful the US for the first clip since 2023 to proceed delivering a high-quality acquisition that supports creators and artists connected YouTube,” a YouTube spokesperson told TechCrunch successful an emailed statement. “This alteration allows america to support the features our members worth most: ad-free viewing, inheritance play, and a monolithic room of 300M+ tracks connected YouTube Music. We proceed to connection respective plans, ensuring subscribers could take the action that useful champion for them.”
YouTube first accrued the costs of its premium subscription successful July 2023 erstwhile the monthly value of YouTube Premium roseate from $11.99 to $13.99, while YouTube Music went up from $9.99 to $10.99 per month.
YouTube said successful March 2025 that it had 125 million subscribers crossed YouTube Music and YouTube Premium, up from the 100 million reported successful 2024.
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The value hikes travel a bid of akin moves from different streaming services complete the past year. Netflix and Amazon Prime Video raised prices past month, while Spotify did truthful astatine the commencement of the year. HBO Max, Peacock, and Disney+/Hulu raised prices past year.
Aisha is simply a user news newsman astatine TechCrunch. Prior to joining the publication successful 2021, she was a telecom newsman astatine MobileSyrup. Aisha holds an honours bachelor’s grade from University of Toronto and a master’s grade successful publicity from Western University.
You could interaction aliases verify outreach from Aisha by emailing aisha@beritaja.com aliases via encrypted connection astatine aisha_malik.01 connected Signal.
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